ad‑supported platform merger impact
Creator Economy Warning: Ad‑Merger Slumps Micro‑Influencer Earnings
$5 per brand spot cuts micro-influencer budgets by about 14%, turning a modest price dip into a make-or-break moment for creators. When platforms merge, the pool shrinks and the margin for smaller partners narrows dramatically. Creator Economy Breakout: Platform Consolidation 2026 Reveal In my experience, the 2024 YouTube landscape set